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Custom die struck pins are metal lapel pins made by stamping your design into a hardened steel die under high pressure. Unlike soft enamel or cloisonné pins, die struck pins use no enamel color fill at all — the design is expressed entirely through raised and recessed metal surfaces.
The contrast comes from sandblasting. Recessed areas are sandblasted to create a matte, textured finish while the raised surfaces remain smooth and polished. The result is a clean, monochrome look that catches light and reads as refined and intentional — the kind of pin you'd see on a military dress uniform or corporate executive's lapel.
Die struck pins are the preferred choice for organizations that value understated professionalism: corporate logos, military insignia, government seals, law enforcement badges, fraternity and sorority crests, and formal recognition awards. The all-metal finish conveys authority and permanence in a way that color pins simply can't.
Starting at 100 units with 7-10 business day production and free priority air shipping to the US, die struck pins are also the most affordable custom pin type — no enamel means fewer production steps and lower cost per unit.
Die struck pins follow a streamlined four-step process — no enamel fill or baking needed, which is why they're the fastest and most affordable pin type.
Your artwork is converted into a hardened steel die that will stamp your pin's shape and fine detail lines.
The die strikes an iron or brass blank under high pressure, creating raised and recessed areas that form your design.
Recessed areas are sandblasted to create a matte texture, providing contrast against the smooth, polished raised surfaces.
Your chosen plating (gold, silver, copper, etc.) is applied and each pin is inspected for quality before shipping.
| Feature | Die Struck Current |
Soft Enamel Most Popular |
Cloisonné |
|---|---|---|---|
| Color | No enamel — all metal | Up to 7 free colors | Up to 7 free colors |
| Surface | Raised polished / recessed sandblasted | Textured — raised metal lines | Smooth — polished flush |
| Look | Classic, formal metal | Vibrant, dimensional | Jewelry-quality, premium |
| Cost | Lowest | Low | Higher |
| Production Time | 7-10 business days | 7-10 business days | 7-10 business days |
| Best For | Corporate, military, government, awards | Events, trading pins, promotional | Corporate awards, long-term wear |
Want a different style? Check out our soft enamel pins or cloisonné pins.
| Available Sizes | 0.75" to 2" (most popular: 1" and 1.25") |
|---|---|
| Base Material | Die-struck iron or brass |
| Plating Options | High polished gold, high polished silver, copper, black nickel, black metal, antique gold, antique silver, antique copper, dual plating |
| Enamel Colors | None — die struck pins are all-metal with no color fill |
| Minimum Order | 100 units |
| Production Time | 7-10 business days |
| Shipping | Free priority air shipping to the US |
| Attachment Options | Rubber clutch, butterfly clutch, deluxe clutch, jewelry clutch, cufflinks, magnetic back, safety pin |
What is the difference between die struck pins and soft enamel pins?
Answer
Die struck pins are all-metal pins with no enamel color fill. Your design is stamped into the metal, creating raised and recessed areas where contrast comes from sandblasting the recessed surfaces against the smooth, polished raised areas. Soft enamel pins use the same die-struck metal base but add colored enamel into the recessed areas, creating a vibrant, multi-colored look.
Die struck pins are ideal when you want a classic, formal metal appearance — perfect for corporate logos, military insignia, and awards. Soft enamel pins are the better choice when your design needs color.
What are die struck pins used for?
Answer
Die struck pins are popular for designs where a refined, all-metal look is preferred over color. Common uses include:
What is the minimum order for custom die struck pins?
Answer
Our minimum order for custom die struck pins is 100 units. Larger orders lower your per-unit price — check our pricing page for volume discounts. Production typically takes 7-10 business days, and we include free shipping to the US.
What plating options are available for die struck pins?
Answer
We offer 9 plating options for die struck pins: high polished gold, high polished silver, copper, black nickel, black metal, antique gold, antique silver, antique copper, and dual plating. Antique finishes are especially popular for die struck pins because the antiquing process highlights the recessed detail in your design, adding depth and a classic, vintage feel.
Can I add color to a die struck pin?
Answer
Die struck pins are designed to be all-metal with no enamel color. If your design requires color, we recommend our soft enamel pins or cloisonné pins instead — both use the same die-struck metal base but add colored enamel fill. You can also explore offset printed pins for full-color photographic designs.
How do I get started on my project?
Answer
You can fill out a quote form on any of our product pages or while looking at photos in the gallery! This allows you to choose your favorite design features, leave notes for our designers, and upload any reference images you may have. Alternatively, our team would be happy to help by phone or email using the contact methods below.
We can also assist you via phone, text, or email.
Email: info@lapelpinsplus.com
Phone: +1-800-252-0904
Text: +1-800-252-0904
What is the minimum order quantity?
Answer
Minimums vary by product:
Larger orders lower your per-unit price. Check out our pricing page to learn more.
What are the production times?
Answer
Production times will vary depending on the type of custom product you order, and the complexity of your design. For the most accurate information, ask your sales representative for an estimated turnaround time. The details listed below should be used as a general rule of thumb for production times and do not include shipping time:
How do I place my order once the final proof is approved?
Answer
You can place your order over the phone or online through our secure payment portal. Have your Quote Number ready and double-check that the proof assigned to that Quote Number matches the proof you would like to purchase.
Click here to find your quote and pay online, or follow the “Order This Quote” link sent to your email with your proof.
To pay by phone, call +1-800-252-0904.
Are there any discounts?
Answer
We offer discounted pricing based on the number of custom products in your order. The more you order, the less you will pay per unit. Check out our pricing page for more detailed information on pricing for all of our custom products!
Not sure die struck is the right fit? Compare our other custom pin styles.
Die struck pins are the go-to choice for organizations that value a classic, professional all-metal finish. Here are some of the most popular ways our customers use them.
Employee lapel pins, client appreciation gifts, and brand identity pieces. The all-metal finish pairs naturally with business attire and projects a polished, professional image at conferences and trade shows. Many companies order die struck pins for new hire welcome kits, leadership programs, and company anniversaries.
Browse Employee Recognition Pins arrow_forwardUnit insignia, service badges, rank pins, and government agency seals. Die struck's monochrome metal look is the standard for formal military and law enforcement recognition — the all-metal finish conveys authority and tradition where color would feel out of place.
Browse Military Pins arrow_forwardYears-of-service pins, honor society membership, academic achievement, and employee milestones. The weight and feel of an all-metal pin conveys permanence and significance that recipients keep for decades. Die struck is the natural choice when the award itself should feel as substantial as the accomplishment.
Browse Award Pins arrow_forwardCharity galas, memorial tributes, awareness campaigns, and long-tenure milestones. Die struck pins make elegant keepsakes that attendees and employees are proud to wear — the Make-A-Wish pin pictured here is a perfect example of how an all-metal design creates a timeless, collectible piece.
Browse Years of Service Pins arrow_forwardProfessional artwork created just for you
Perfect your design until you love it
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