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Non-Traditional Way Mortgage Brokers Can Create a Buzz About Their Business

November 8, 2013
Nov 8, 2013
2 minute read

Mortgage brokers provide a valuable service to the public. They help their clientele find lending institutions with the type of home loan that is competitive and worth applying for. As banks continue to revise their lending policies, mortgage brokers are in high demand. They are the direct link leading to whether or not individuals and couples receive the financing that they need to purchase a home. A few of the ways that mortgage brokers can create a buzz about their business include:

  • Creating custom lapel pins to replace traditional business cards. A rather revolutionary idea, pins have more permanence than paper. Made from quality materials, they can be worn, shared, and referred to for years. One cycle in the washing machine is all it takes to completely destroy a paper business card.
  • Host a seminar. Focus on the hottest topics that come to mind when a client is looking to secure a loan. Not only will you fill chairs, you’ll also appear even more credible than you already are.
  • Write for your local newspaper or publication. People will see what you have to offer the public because they’ll recognize your name and begin to associate your mortgage brokerage as one they can trust and approach for their home loan needs.

Mortgage brokers can increase their exposure and up their clientele by thinking outside the box and using non-traditional tools to advertise their business. If you’re looking for a way to get the word out about your mortgage brokerage and the services that it provide,s there are a number of low-cost options for you to utilize. After all, your mission is to increase your profits not increase your expenses. A boost in your advertising budget will pay off handsomely if your campaign is new and exciting.